Weichert REALTORS® Quality Homes empower all their agents in lead gen, sales and marketing

Dated: February 1 2020

Views: 60

Weichert Realtors has announced the launch of myWeichert, a companywide technology platform developed in conjunction with Inside Real Estate’s kvCORE.

The innovative offering is designed to support Weichert’s 13,000 agents in lead capture and cultivation and empower brokers to bolster business performance and support one-on-one coaching efforts.

The company sought to implement the solution as part of its mandate to support agent insight and expertise with the power of today’s latest web-based, AI-driven digital solutions. They call it a “best of both worlds” approach.

The platform solution will uniformly support a myriad of business functions but will primarily provide Weichert agents with a distinct lead capture advantage, especially important as the company’s franchise division, Weichert Real Estate Affiliates, Inc., continues to grow.

Top producers and new agents alike are often swayed to leave and join brands by the technological benefits offered by brokers.

“Tech is a ‘must-have’ for firms when looking at franchise opportunities,” said Bill Scavone, president of Weichert Real Estate Affiliates, Inc., in the press release. “Weichert invested resources in developing a comprehensive technology platform and included that in the affiliation, which saves our franchisees time and money … it will help them elevate their effectiveness and improve their efficiency by solving some of the biggest sales challenges.”


“Together, we’ve customized our flagship platform to the Weichert brand and culture,” he said. “The result is a differentiated tech ecosystem that gives their entire organization a ‘best of both worlds’ advantage.”

Have suggestions for products that you’d like to see reviewed by our real estate technology expert? Email Craig Rowe.

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Anthony Atkinson

Anthony Atkinson believes your interests come first. He's experienced, energetic, and committed to your success. For most people the purchase of a home represents much more than a good financial inves....

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